Facebook as an
Effective Marketing Tool
While many people believe that Facebook is beginning to fade
and other social networks are retaking the throne, quite the opposite is true.
Facebook utilization has only increased since its release in 2005. No one truly
thought that Facebook would succeed in the ways that it did – but it truly has
become an anomaly for Facebook to reach its current status.
The Story behind
Facebook
Facebook begun as a social network between two Harvard
roommates and friends in 2005 that quickly drew the attention of musicians and
other business professionals looking to create a connection. However, over the
years, people began to use Facebook as a way to interact with family and
friends. Connections were more personal than business-related.
While many users still utilize their Facebook for personal
reasons, businesses are beginning to catch onto the success wave.
